Power & Inspiration - Page 9
Chelsey is for the thinking woman. We’re here to inspire, drive, provoke and entertain. If it’s happening in the world you can read about it here. We’ll profile leading female entrepreneurs, look into charity and green issues and ask the big career questions. We’ll offer competing points of view and leave it to you, our wonderful reader to make up your own mind. So go on – get in there and join the discussion!
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Eating off a chopping board
Wow what a new experience, well, since I was flatting anyway. I came in early, had breakfast at a local cafe called Shaky Isles to do some writing and got my breakfast on a chopping board. The cafe market in Auckland is pretty fierce and... Read more about Eating off a chopping board
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Starting with the vision
Often it's not achievable, so we give up, it's not perfect! You could however just get started, start with 20% of the vision, give it a go, then keep adding to it.You'll get buy in along the way, make some money but also give you some... Read more about Starting with the vision
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Customer Loyalty in the Age of Big Data
In the past, Hilton Worldwide, which has 4,200 hotels in 90 countries, used to look at individual consumers and decide who was a “Hilton” customer. It used that determination in its marketing — “Hampton Inn” people... Read more about Customer Loyalty in the Age of Big Data
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The Art of Free
Giving away stuff for free is such a joy. Advice Coffees Ebooks Connections Services & time It is so relieving; not stressing about making a few bucks on an ebook, or negotiating rates for a hour long meeting. Worrying I am not... Read more about The Art of Free
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‘Negotiating the Nonnegotiable’ at Work and at Home
Daniel Shapiro, director and founder of the Harvard International Negotiation Program, has negotiated some of the most challenging conflicts with heads of state, corporate executives and even families. Shapiro recently joined us on the... Read more about ‘Negotiating the Nonnegotiable’ at Work and at Home
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Don’t be afraid of a little mess
Mess happens. When you do something for the first time something will go wrong at some point. Don’t stress about it. You can deal with it, as it pops up. Otherwise you can spin your wheels before you’re even off the starting... Read more about Don’t be afraid of a little mess
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Entrepreneur Interview: Alliv Samson
Alliv Samson is a young female entrepreneur who has three developing and successful business on the go, one that is taking the world by storm since its launch. She owns a fashion, lifestyle and beauty website, an online fashion boutique... Read more about Entrepreneur Interview: Alliv Samson
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Think Your Product Is Too Boring for Word of Mouth Marketing? Think Again
Word of mouth has become the Holy Grail for today’s marketers. Word-of-mouth marketing, also called word-of-mouth advertising or WOM, is 10 times more effective than traditional advertising, according to Jonah Berger, a Wharton marketing... Read more about Think Your Product Is Too Boring for Word of Mouth Marketing? Think Again
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Privacy is dead.
You cannot reasonably expect that any information shared online is completely private. The reality is that we do. People gossip on Twitter, slant people on Facebook or even upload videos to YouTube. Hell everyone can admit to saying something... Read more about Privacy is dead.
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Why it helps to keep up to date with financial news
Very often it is not the information which is available that captures people’s attention. It is how that information is written and delivered. In the financial sphere, spread sheets of numbers and market trends are boring. Interlinked with... Read more about Why it helps to keep up to date with financial news
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