Content is king is the oldage saying of Internet Marketing
It still is (we’re still telling stories right)
However is your content scalable?
Have you maximised the opportunity for it to spread?
If not. Your wasting time. Build some systems now for all content.
Make the infinity assumption. My content will be out there for infinity. Surely i should put some systems in now to leverage the time component.
Some ideas:
- Share via a blog
- Share on scribd.com
- Integrate social bookmarking (make it easy for friends to share)
- Destroy any barriers to accessing your content
- Get it syndicated
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